Friday, September 9, 2011

Maino talks "The Day After Tomorrow," Atlantic Records, and E1 Music

By The Hip Hop Writer
Hip Hop Vibe Staff Writer

In less than a month, Maino will deliver the world his second album, The Day After Tomorrow. Unlike his debut album, released in 2009, If Tomorrow Comes..., the new album will be released through both Atlantic Records and E1 Music. His debut was released straight through Atlantic Records.

In the eyes of many, Maino dealing with E1 Music is a step back. While E1 has a roster full of stars, the label is independent, while Atlantic Records is a major. Maino recently explained this. The Brooklyn rapper said E1 is helping him land more radio play, as Atlantic will handle distribution.

Maino also spoke on his own label, as his role as the head of the label. While he could have handled things on his own, through his Hustle Hard label, Maino said it would take him time to build his brand up. Not having much time, Maino decided to add E1 Music to his team in a joint venture with Atlantic Records.

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